Question is, if we get voice mail, do we leave a message? The way I look at it is that there are a couple variables in play that we need to address before we make a decision. We want to get them on the phone. Check out below.
To sum up things, if you sell insurance to consumers, do not leave a message on a cell phone. If it's a home phone, make a judgement call. I don't call any solicitor back that has called my home line. If it's a business, leave a voice mail if you think they will call back from it. If it's in the morning, don't. Try them again. I have only seen someone being successful in sales when they are persistent.